2021年3月29日 星期一

On Tech: What we got wrong about Uber

The great promise has not panned out as expected.

What we got wrong about Uber and Lyft

Shira Inbar

Uber and some transportation experts once predicted that getting a ride with the tap of an app would help reduce traffic and increase riders' use of public transportation.

I mentioned this in a recent newsletter. I wanted to go a little deeper today into what went wrong with the promise of on-demand rides and what we could learn from it. How can we believe that technology will help solve big problems if Uber's great promise didn't pan out?

Here's what more research is finding: In the past few years, on-demand ride services have been a major factor in increased traffic in U.S. cities, particularly in the downtowns of big cities. And most research is showing that the ride services have also been a significant reason for declining ridership of public transportation, especially buses.

Uber and Lyft have said that people driving themselves are the biggest sources of traffic. That is true, but it doesn't explain the surge in traffic that the services have added to cities.

What went wrong? Gregory D. Erhardt, who analyzes transportation modeling systems at the University of Kentucky, told me that the companies and some transportation experts misjudged how the ride services would be used.

ADVERTISEMENT

The theory of on-demand rides was that they would be like carpooling. As people drove to work, they'd pick up an extra person or two along the way — and some money, too. But Uber and Lyft turned out to be more like taxis.

Uber and Lyft, as they expanded, focused on dense urban areas, where there were plenty of potential drivers and riders. But even there, drivers spend a large percentage of their working hours roaming around without fares and clogging the streets, Dr. Erhardt said. The combination of all of these factors was more miles driven in many large and midsize cities. (Dr. Erhardt and his colleagues are soon publishing additional research into the effects of ride-hail services in about 250 U.S. metropolitan areas.)

Dr. Erhardt and I talked over three lessons from this misjudgment. First, Uber and Lyft need to share their data so that cities can understand the services' impact on the roads. Second, public officials need to steer transportation policy to encourage helpful behaviors and limit destructive ones. And third, new technology needs guardrails in place — and maybe those need to be established before its impact is obvious.

The first point is that Uber and Lyft, which tend to keep certain information such as where people travel and idling times secret, need to share information with cities and researchers. "Cities are pushing hard and have a strong case that we should be able to use this data for planning and research purposes," Dr. Erhardt said.

ADVERTISEMENT

His second point was about incentives. Some cities including New York and Chicago have added fees onto Uber and Lyft rides to make it more expensive to drive around without passengers or pick up fares in dense urban centers. That essentially nudges passengers and the companies to reduce the trips that could worsen congestion and pollution.

Maybe you're thinking, if Uber and Lyft are convenient, why stand in their way? That's fair, but governments do use taxes and subsidies to encourage people to quit smoking or buy homes. Transportation that works for everyone doesn't happen on its own. "Designing the right structures matters," Dr. Erhardt said.

And the third point is that policymakers may have to act early to impose new rules and requirements on new technologies. They didn't do that when Uber and Lyft came along — because the companies fought regulation and the services were popular.

But the effects of the ride services suggest that emerging transportation, including driverless cars, may need regulations early on to ensure that promises of a collective benefit don't turn out to be a mirage.

If you don't already get this newsletter in your inbox, please sign up here.

ADVERTISEMENT

TIP OF THE WEEK

Take these maps with you

Planning a trip soon? (I hope so!) Brian X. Chen, the personal technology columnist at The New York Times, talks us through the process of downloading maps on our phones for those moments when we might not have an internet connection.

With spring break — and vaccines! — upon us, many of you are probably planning road trips. Add this task to your to-do list: Download offline maps for your destination.

With offline maps, you store mapping data for your chosen destination on your smartphone. If you drive somewhere with poor cell reception, your maps app will still be able show you directions. This may come in handy if you visit a national park with very spotty reception, for example, and need to find your hotel or the entrance to a hiking spot.

Here's how to download offline maps with Google Maps on iPhones and Android devices:

*Open the Google Maps app. Search for the place you're planning to go. I'll use Yosemite National Park as my example.

*At the bottom of the screen, tap on Yosemite National Park. Then tap the More button. That's the icon of three dots in the upper right hand corner.

*Choose the option to "Download offline map." Pinch your fingers together or apart to zoom in and out and select the map area that you want to save. Tap Download.

If you've found this newsletter helpful, please consider subscribing to The New York Times — with this special offer. Your support makes our work possible.

Before we go …

  • The meaning behind an Amazon election: Warehouse workers in Alabama are completing a vote on what could be the first Amazon union in the United States. My colleagues Karen Weise and Michael Corkery write about how the vote counting will work and what's at stake in the election.
  • Never tweet? Recode reported that an Amazon computer security engineer thought that company tweets sniping at members of Congress were so unusual that they might be a cyberattack. Nope. Jeff Bezos wanted stronger pushback to criticism of the company.
  • Clamping down on freewheeling online news: A relatively new generation of scrappy, online-focused news outlets in India has resisted the government's campaign against dissent. My colleagues Mujib Mashal and Hari Kumar say that new rules may now rein them in.

Hugs to this

Check out this bird confidently strutting — sashaying, really. (And scroll down to see all of the people who set music to our avian friend, like this.) For the bird behavior experts: What's going on here?

We want to hear from you. Tell us what you think of this newsletter and what else you'd like us to explore. You can reach us at ontech@nytimes.com.

If you don't already get this newsletter in your inbox, please sign up here.

Need help? Review our newsletter help page or contact us for assistance.

You received this email because you signed up for On Tech with Shira Ovide from The New York Times.

To stop receiving these emails, unsubscribe or manage your email preferences.

Subscribe to The Times

Connect with us on:

facebooktwitterinstagram

Change Your EmailPrivacy PolicyContact UsCalifornia Notices

LiveIntent LogoAdChoices Logo

The New York Times Company. 620 Eighth Avenue New York, NY 10018

2021年3月27日 星期六

I don’t have much to say, but I do have a lot for you to read.

A link-centric edition of the newsletter.
Author Headshot

By Jamelle Bouie

Opinion Columnist

This is one of those weekends where I am keeping it short and sweet. I hope you enjoy the material in this edition of the newsletter, including an extra-long look at what I have been reading, and I'll see you next weekend.

ADVERTISEMENT

What I Wrote

My column this week was on how the Republican drive to restrict voting might backfire.

Whether shrewd or misguided, cynical or sincere — or outright cruel and divisive — these gambits were each part of an effort to expand the Republican coalition as far as it could go without abandoning Reaganite conservatism itself. It was the work of a self-assured political movement, confident that it could secure a position as the nation's de facto governing party. There is no such ambition, or confidence, in today's Republican Party.

As I think about what I might write next week, there is still much to say about the Republican turn against majoritarian democracy as well as the ways in which attacks on the franchise have always come under the cover of "neutral" laws and procedures.

Now Reading

Erik Baker on "left-populism" in n+1 magazine.

John Dickerson on presidential leadership in The Atlantic.

Alan Siegel on Michael Mann's "Thief" in The Ringer.

Rebecca Traister on Andrew Cuomo in New York magazine.

Danielle Allen on the Jan. 6 insurrection in Noēma magazine.

Rachel Priest on the Atlanta attacks in the Bitter Southerner.

John Ganz on the concept of civilizational "decadence" in his personal newsletter.

Katy Waldman on the rise of "therapy-speak" in The New Yorker magazine.

Sharon Lin on Chinese-American identity in the New York Review of Books.

Alison Willmore on Emerald Fennell's "Promising Young Woman" in Vulture.

ADVERTISEMENT

Now Watching: Kill Bill, Vol. 1

I recently rewatched Quentin Tarantino's "Kill Bill, Vol. 1" for the first time since I was in high school. I had seen the movie at least a dozen times between its theatrical release and the DVD we owned, but I hadn't revisited it since then. It suffices to say that it holds up. For one, it is impeccably made, a hard-charging action film with more style and color and personality than most of what goes for blockbuster entertainment these days. And for another, it is a film that, because of its pastiche nature, rewards your film knowledge. It is one thing to watch this movie as a teenager with little experience with cinema as such. It is something very different — and very enjoyable — to watch it and be able to identify every reference and homage on screen.

With that said, if you decide to watch (or rewatch) "Kill Bill, Vol. 1" this weekend, I recommend you follow up with some of the major cinematic influences on the movie. Here are three: Toshiya Fujita's 1973 film "Lady Snowblood," Seijun Suzuki's 1966 film "Tokyo Drifter," and Robert Houston's 1980 film "Shogun Assassin," which is a stitched-together edit of the first two films in the "Lone Wolf and Cub" series (itself a direct inspiration for "The Mandalorian").

Feedback
If you're enjoying what you're reading, please consider recommending it to your friends. They can sign up here. If you want to share your thoughts on an item in this week's newsletter or on the newsletter in general, please email me at jamelle-newsletter@nytimes.com. You can follow me on Twitter (@jbouie) and Instagram.

Photo of the Week

A snapshot of one of the many signs of solidarity that appeared around my neighborhood at the start of the pandemic.

ADVERTISEMENT

Now Eating: Shakshuka with Feta

I have no notes for this recipe. It's good! Shakshuka makes for an easy dinner or a luxurious brunch. Be sure to serve with good, toasted bread, either homemade or from your favorite bakery. Recipe comes from the cooking section of The New York Times.

Ingredients

  • 3 tablespoons extra-virgin olive oil
  • 1 large onion, halved and thinly sliced
  • 1 large red bell pepper, seeded and thinly sliced
  • 3 garlic cloves, thinly sliced
  • 1 teaspoon ground cumin
  • 1 teaspoon sweet paprika
  • ⅛ teaspoon ground cayenne, or to taste
  • 1 (28-ounce) can whole plum tomatoes with their juices, coarsely chopped
  • ¾ teaspoon kosher salt, plus more as needed
  • ¼ teaspoon black pepper, plus more as needed
  • 5 ounces feta, crumbled (about 1 ¼ cups)
  • 6 large eggs
  • Chopped cilantro, for serving
  • Hot sauce, for serving

Directions

Heat oven to 375 degrees. Heat oil in a large skillet over medium-low. Add onion and bell pepper. Cook gently until very soft, about 20 minutes. Add garlic and cook until tender, 1 to 2 minutes; stir in cumin, paprika and cayenne, and cook 1 minute. Pour in tomatoes and season with ¾ teaspoon salt and ¼ teaspoon pepper; simmer until tomatoes have thickened, about 10 minutes. Taste and add more salt and pepper if needed. Stir in crumbled feta.

Gently crack eggs into skillet over tomatoes. Season eggs with salt and pepper. Transfer skillet to oven and bake until eggs are just set, 7 to 10 minutes. Sprinkle with cilantro and serve with hot sauce.

Need help? Review our newsletter help page or contact us for assistance.

You received this email because you signed up for Jamelle Bouie from The New York Times.

To stop receiving these emails, unsubscribe or manage your email preferences.

Subscribe to The Times

Connect with us on:

facebooktwitterinstagram

Change Your EmailPrivacy PolicyContact UsCalifornia Notices

LiveIntent LogoAdChoices Logo

The New York Times Company. 620 Eighth Avenue New York, NY 10018